Use Cases
Upload lists to Facebook to run ads based on certain attributes within your database, such as people who have visited your site
Create lookalike audiences on Facebook using subsets of your users rather than all of them
Continuously fuel your Facebook custom audiences with live data so that data remains fresh
- Select the data you need from Microsoft Excel
Write SQL directly, define the data you need in our Visual Audience Builder or import from existing tables and dbt models.
- Choose Facebook Custom Audiences from our catalog
Connect to Facebook Custom Audiences with your credentials.
- Manage Mappings
Configure the mappings that define how fields from your query should map to fields in the destination.
- Set up a schedule and begin syncing data
Multiple basic and advanced scheduling options are available. Set up one of these and watch as data begins syncing!
No scripts. No APIs. Just SQL.
Don’t waste your time building custom integrations with each SaaS tool. Focus on building data models instead.
Get alerted when syncs fail in Datadog, Pagerduty, & Slack. Then, use our live debugger which records all responses from API requests to fix errors.
Hightouch encourages engineering best practices by bi-directionally syncing all configuration changes with git.
Don't wait 6 months to implement a CDP. Hightouch turns your warehouse into a CDP so you can activate your data now and use flexible data models
Why Hightouch
No Scripts. No APIs. No CSVs. Just SQL
Don’t waste your time building custom integrations for each of your SaaS tools. Activate your data instantly across all of your business tools.
Flexible Data Models
Build your data models once and reuse them anywhere. Leverage your data models in the warehouse, write SQL statements, or take advantage of your existing BI tools.
Self-Serve Audiences
Enable business teams to build custom audiences without SQL using a simple drag and drop interface leveraging the data models your team has already set in place.
Scale
Sync hundreds, thousands, or millions of rows from your warehouse without worrying about API failures or rate limits.
Deep Observability
Track changes using Git for version control and monitor your syncs in real-time using our debugger and alerts
About
Microsoft Excel
Microsoft Excel is the industry leading spreadsheet software program, a powerful data visualization and analysis tool.
Learn more about Microsoft ExcelAbout
Facebook Custom Audiences
A Facebook Custom Audience is a targeted advertising service that allows businesses to import information or “identifiers” about leads and customers (such as email and phone number) to retarget them via ads on Facebook.
Learn more about Facebook Custom AudiencesOther Tools to Sync Data to from Microsoft Excel
Sync data from Microsoft Excel to PostHog
Sync data from Microsoft Excel to Facebook Custom Audiences
Sync data from Microsoft Excel to PostgreSQL
Sync data from Microsoft Excel to Slack
Sync data from Microsoft Excel to Redis
Sync data from Microsoft Excel to Retention Science
Sync data from Microsoft Excel to Salesforce
Sync data from Microsoft Excel to Vitally
Sync data from Microsoft Excel to Google Drive
Sync data from Microsoft Excel to AlloyDB
Sync data from Microsoft Excel to NetSuite (REST)
Sync data from Microsoft Excel to Planhat
Sync data from Microsoft Excel to Google Retail
Sync data from Microsoft Excel to Microsoft Teams
...and many more.
Your data warehouse is your source of truth for customer data. Hightouch syncs this data to the tools that your business teams rely on.
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